Rainer Bracharz.
Consultant for communication & performance sales — with corporate experience from telecommunications and the execution speed of a one-man operation. Independent since 2011, more than 50 projects from Tipico to medical practices. When you hire me, you work with me — not with a junior team.
Mag. Rainer Bracharz MSc
Career
Bracharz Consulting, Wilhelmsburg/Vienna
Independent consultant for communication & performance sales: strategy, brand, sales and data protection for clients from betting brands to SMEs — more than 50 projects and ventures.
RADIX Marketingberatungs & Trainings GmbH, Vienna
Agency Head: management of the RADIX COMM advertising agency, team leadership, new business and key accounts.
A1 Telekom Austria AG, Vienna
Senior Brand & Communication Manager: brand management for bob, bfree and abroadband, creative and media budgets, relaunch of A1.net. Awarded 2× Effie Gold and 1× Effie Silver for bob campaigns.
mobilkom austria, Vienna
CRM Manager: existing-customer management for bfree, building the email customer communication.
T-Mobile Austria, Vienna
Segment Manager (klax) and project lead e-marketing & e-CRM.
Advertising agencies, Vienna
Account director at Traktor, project management at contacts and Concept! Multimedia — the agency side of the business from the ground up.
Education & Certification
MSc Communication & Management
Danube University Krems (2010–2012), graduated with distinction. Master thesis: authenticity in brand communication.
Mag. rer. soc. oec., Business Administration
Vienna University of Economics and Business — majors in advertising & market research and information business (internet technologies).
Certified Digital Consultant
Certified digital consulting qualification.
Certified Data Protection Manager
The foundation of the GDPR and compliance practice.
Member of the Austrian Economic Chamber (WKO)
Professional association for management consulting, accounting and IT (UBIT).
Awards
2× Effie Gold and 1× Effie Silver — each for bob campaigns as the responsible brand manager at A1 Telekom Austria. The Effie awards proven advertising effectiveness, not creativity for its own sake. That same attitude goes into every project to this day.