Sports Betting & iGaming Consulting.
The betting market is a displacement market with strict rules, growing here takes more than bonus offers. For more than 15 years I have supported betting and gaming operators in the regulated market: from Tipico promotions through the launch of new sportsbook brands to international business development.
What you can commission
Brand Development & Launch
Positioning, naming, brand world and go-to-market, from concept to launch day.
Promotions & Activations
Occasion-driven campaigns from mechanics through media plan to TV execution.
Platform & Product Concepts
Prototypes, mobile concepts and an SEO foundation, before media budget gets burned.
Market Analyses
Search demand, competition, potential, data-based decision foundations instead of gut feeling.
Business Development
Market entries, partnerships and cooperations, in the DACH region and internationally.
Reach Partnerships
Activations via telco and media partners, the most efficient lever for young brands.
How it works
Initial call
30 minutes, free. You describe your situation and goal: I'll tell you honestly whether and how I can help.
Analysis & proposal
A concrete proposal that fits the task, as a project, ongoing advisory or a performance-based model. With a clear scope and timeline.
Execution & steering
From sparring to execution, with measurable interim results and direct communication.